Ernest Reinhardt is the inventor of the ROWFORMER, a patented fitness machine that fuses cardio intensity with Pilates precision. As the founder of HARDTFIT, Ernest pioneered a new category of functional fitness—blending strength training with progressive tension and fast/slow twitch muscle activation. Today, he partners exclusively with STRONG Pilates to license and distribute the ROWFORMER in over 70 studios across multiple countries, with 150+ U.S. locations launching soon.